For founders spending real money on paid traffic
Turn more of the clicks you already pay for into customers.
A two-minute read for anyone who wants to scale ads without scaling wasted spend.
If you pay for traffic but can't scale it profitably, the leak is rarely in just one place.
Your ad promises one thing. Your landing page says another. Your offer gives people no reason to act now.
You keep paying for clicks. The sales keep leaking out after them.
If that sounds familiar, this is what we fix.
Most agencies only own one piece
The ad agency improves click-through rate. The CRO agency rearranges the page. The copywriter rewrites a headline. Each can show you a better metric. Nobody owns whether the whole journey makes you more money.
Your customer doesn't experience departments or dashboards. They experience one sales argument — ad, landing page, offer, checkout — and they leave the moment that argument breaks.
We fix the whole sale
SBTMedia owns the full chain: the angle, the ad, the landing page, the offer, and the checkout or booking flow. We find the weakest link, rebuild it, test it, and keep what wins. One team. One continuous argument. One result that matters: more customers from the same traffic.
Small lifts create a much bigger return
When you improve several steps in the same journey, the gains don't add up. They multiply.
Sharpen the hook and 30 percent more of the right people click. Fix the page and 30 percent more of them buy. Strengthen the offer and each order becomes 30 percent more valuable. No single change looks dramatic. Together, they can more than double the return on the same ad spend.
These gains don't disappear when one campaign ends. Every new ad benefits from a stronger page and offer. Every new page benefits from sharper positioning. Traffic is rented. The conversion system is yours.
What we actually do
- Audit the full path from first impression to purchase and pinpoint where you lose the sale.
- Rewrite the ads, landing page, and offer as one continuous case for buying.
- Ship the first new variant within 11 days, then test meaningful changes against the current control.
- Make every winner the new baseline and run the next test. Every 10–14 days.
What this has produced
Kasper Kristiansen founded Scrollstop, an ecommerce ad-creative business. One working session exposed the gaps between his ads, funnel, and sales process. Here's what changed:
“One conversation with Sebastian changed our setup. We scaled ad spend 120%, cut CPL by 15%, and lifted close rate by 50%. Two years later I exited the business — because we'd built a profitable, scalable way to acquire customers.”
We've used the same full-journey approach across pension, SaaS, ecommerce, and creator businesses, including Monday84, Tietgen Pension, ProfitMetrics, Streamink, and Din Clairvoyant. Different markets. Same job: turn more attention into revenue.
Find the three biggest leaks in your funnel
Answer six quick questions and send us the page you want improved. We'll review it manually and send you the three tests we believe are most likely to lift conversion — specific to your business, written by a person, and free.
Run the ideas yourself if you want. If our thinking is useful, you'll know exactly what working with us feels like. If it isn't, you've spent two minutes.
Six questions. Two minutes. A written reply within 24 hours.
— Sebastian, founder, SBTMedia
P.S. — Already convinced the problem is “just the ads” or “just the page”? Tell us in the form. We'll still inspect the whole journey, because the obvious leak is rarely the only one.